Pinned by the Register

Pinned in the top corner

Who pins the notices

A stationery shop in the port city of Santos, Brazil, which also puts up advertising panels for other businesses.

The shop

These pages are written and looked after by CARTAZ AMARELO COMUNICACAO VISUAL LTDA, a limited company trading as Cartaz Amarelo, CNPJ 10.630.615/0001-55. Its registered address is R. Visconde de Embaré, 230, Sala 1113, Valongo, Santos, São Paulo state, CEP 11010-240, Brazil. Its company registration lists retail sale of stationery as the main activity, with the installation of advertising panels among the secondary ones.

Why a paper shop writes about attention

Selling paper means spending the day among the tools people use to keep their lives in order: notebooks, labels, calendars, sticky notes, index cards, pushpins. Putting up signs means thinking hard about what a passerby takes in during a few seconds of looking. Both trades teach the same lesson. A clear note in the right place often does more than effort or willpower. This board hands that lesson to readers in the United States in the format the shop knows best, short notices on cork.

How this site may earn later

Right now the board sells nothing, shows no advertising and earns nothing. That could change. Some day this domain may carry paid ads, or it may send readers toward something made and sold by another company, which would then pay Cartaz Amarelo a fee on each purchase. Should either begin, every page involved will state it openly, next to the ad or the link, so nobody has to guess.

Getting in touch

Letters, corrections and questions are welcome at contato@betweenthechores.com. The shop's two telephone lines are +55 (13) 3878-1810 and +55 (13) 3878-1820. The company page is in English here, and the Portuguese version sits at the root of the domain.